Saran Ahuja’s Blog
The Future of Live Music: Virtual Concerts and Hybrid Events
The landscape of live music has undergone a transformative shift, particularly in recent years, with virtual concerts and hybrid events becoming a significant part of the industry. While live, in-person performances have long been the heart and soul of the music...
Gender and Representation in Today’s Music Industry
The music industry, like many other creative industries, has long been criticized for its lack of gender diversity and representation. Historically, male artists, producers, and executives have dominated the industry, while female voices have often been marginalized...
How Vinyl Records Are Thriving in the Digital Age
In an era dominated by streaming services and digital downloads, it may seem surprising that vinyl records are not only surviving but thriving. Once considered an outdated medium, vinyl has made a remarkable comeback, finding a new generation of fans alongside...
The Popularity of Short-Form Music Content on TikTok
TikTok has become a cultural phenomenon, transforming not only how we consume social media but also how we engage with music. The platform’s success has largely been driven by its short-form content, where music plays a central role in creating viral trends. From...
Music and Mental Health: The Healing Power of Sound
Music has long been recognized as a universal language, capable of evoking powerful emotions and connecting people across cultures and time periods. But beyond its entertainment value, music plays a significant role in mental health and healing. Whether it’s listening...
Global Music Fusion: How Cultural Exchange Shapes Modern Music
Music has always been a universal language, transcending borders and bringing people together across different cultures and backgrounds. In today’s globalized world, this cross-cultural exchange is more evident than ever. Global music fusion is the blending of sounds,...
The Role of Social Media in Breaking New Artists and Trends
Social media has revolutionized the music industry, creating a platform where emerging artists can showcase their talent and connect with audiences on a global scale. What was once a space dominated by record labels and industry gatekeepers is now a democratized...
How Streaming Platforms Are Influencing Music Trends
In today’s digital age, music streaming platforms have completely reshaped the way we discover, listen to, and interact with music. Services like Spotify, Apple Music, and YouTube have shifted the power dynamics in the music industry, influencing music trends in...
Retro Revival: Why Vintage Sounds are Making a Comeback
The resurgence of vintage sounds in modern music is a phenomenon that continues to captivate listeners worldwide. From vinyl records to old-school synthesizers and analog production techniques, many artists are returning to the roots of musical expression, blending...
The Rise of AI in Music Production: Impact on Creativity
Artificial intelligence (AI) has rapidly advanced across various industries, and the music world is no exception. From composition to production, AI is becoming an integral tool in the creative process for many artists, producers, and music enthusiasts. While the rise...